[Motorsport] Press
Conference of International Motorcycle Festival (Malaysia) 2014
It’s
All About Two Wheels!
31st August 2014, Kuala
Lumpur – The inaugural International
Motorcycle Festival (IMF) was officially launched two days ago at a press
conference held at the Hard Rock Café in
Kuala Lumpur. Our team from wljack.com &
loong-updates.blogspot.com were
given a chance to do a coverage on the press conference of the exciting event.
International
Motorcycle Festival (Malaysia) 2014 is a highly anticipated and massive 3-days
festival which targets to become an annual celebration for motorcycle
enthusiasts. It is going to be held at the Bukit
Jalil Open Car Park from 19th to 21st December 2014.
Date: 19th – 21st
December 2014
Time: 10am-10pm
Venue: Bukit
Jalil Open Car Park
IMF 2014 which
is a festival for bikers by bikers, is organized by DMEO Exhibit Sdn. Bhd and is supported by Tourism Malaysia. It is expected to be the Largest Open Biker Festival in Malaysia and it is hoping to attract
80,000 to 150,000 visitors from Malaysia, Singapore, Thailand, Indonesia, The
Philippines, Taiwan and more.
The
first EnduroCross Race (Friendly match) in
Asia will also be incorporated as
part of the main attraction during IMF
2014. Expect some of the best riders from the world to be heading to
Malaysia to compete. A custom built motocross track will be laid out for the
race, which will be managed by experienced race director Colin Robin.
The Galleria, a
one-stop retail hub is also another key element of the festival. It will boast
over 250 plus booths featuring a vast variety of motorcycle related products
and services with bargains galore. There will also be a variety of exciting
activities including an outdoor bikers gathering, Supermoto bike stunts, wheelie simulator, bike shows, riders’
workshops, a flamboyant rock concert featuring the who’s who in the industry
(full lines up will be confirmed later on), an ambassador search, lucky draws
and retail of premium items and a large food & beverage section featuring a
wide range of local and international delicacies.
Organized
by IMF & Xtreme Biker, thousands of bikers will also be convoying from Singapore and Thailand will educate bikers on bike safety & maintainence
checks, safety clothing, safe riding techniques, road safety practices, riding
tips from experienced and expert riders, as well as sharing sessions. As a
prelude to IMF 2014, there will also be an ongoing nationwide RIDE RIGHT with IMF (Celebrities and Street Bikers) Campaign leading up to the
festival, which will feature group rides, biker and celebrity interviews among
other things. The campaign and also the festival open up opportunities for
companies to promote their brands and interact with their potential customers,
as well as develop a sense of community with festival attendees in a fun,
interactive and sincere way.
IMF
2014 will run from 10am to 10pm daily. Admission to the festival is free and
entry tickets will be available at the venue; however, advance tickets can be
obtained from BHPetromart with
purchase of selected products and will entitle BHPetromart customers to an exclusive lucky draw. Prizes offered
will include BHPetrol vouchers, premium
helmets, sponsor’s premium and all type of limited edition freebies.
More Info shared during Press
Conference:
The
admission is by tickets which are free. Apart from being free, there will also
be a lucky draw. So do remember to fill up the details on the tickets and stand
a chance to win some really cool prizes!
A
lucky draw was done during the press conference itself and some of the lucky
media members were lucky enough to grab a Nokia
Lumia 530 as their lucky draw prize.
For
some of the video footage during the press conference, please visit:
For
more info, please visit:
Booths
Availability
DMEO Exhibit Sdn Bhd is proud to
announce that over 65 % of the booths at the festival have already been booked
during the pre-launch, and the remaining booths are expected to be all taken up
pretty quickly after the official launch.
DMEO
Exhibit Sdn Bhd Profile
DMEO Exhibit is a member of Taikun
Holding. Taikun Holding group of companies operates 6 sales offices, 2
factories & employs over 180 employees. Its major businesses include
manufacturing, marketing & sales of exhibition, show contractors, event
management, display products development.
Published
by WLJack.