[Explore] EMPIRE by ZOUK At Sky Avenue, Genting Highlands
Genting
Highlands, December 2018 – If you mention
about clubbing to anyone in Malaysia, Zouk
is definitely not a stranger to the clubbing kakis. Zouk which was originated in Singapore
was voted as the third best club in the world in the DJ Mag Top 100 Clubs DJ Ranking.
The
clubbing experience in the country has gotten bigger and better than ever with Zouk Atrium which will encompass the
main club Zouk, Empire by Zouk, RedTail
by Zouk, RedTail Karaoke as well
as a Redtail BBQ Outlet and Fuhu a new vibe dining restaurant in
2019.
Empire is one of Zouk Genting’s two club outlets, and
one of the newest concepts introduced under the Zouk Umbrella. Empire was a hip-hop themed, dual
club-lounge that is reminiscent of the upscale, private lounges in New York.
Last
week, Empire by Zouk has opened its door on 21st
November 2018. Our team from www.wljack.com
has also been given a chance to do an exploration trip to the club.
“Resorts
World Genting was a natural fit since it is the pioneer integrated resort of
our parent company,” said Andrew Li, Executive Director & Chief Executive
Officer Zouk Group. “With the
introduction of Zouk, it is our hope to expand its market segment, enhance and
diversify the lifestyle experiences in the resort. I’m excited for guests to
experience the music and vibe at Empire. Deliberately apparent with its
references and swanky design language, the space to me, is captivating with an
old-school charm that is further amplified by music that will be played. Zouk
has always been loved for being a multi-concept complex and we are looking to
create that experience to the guests at Resorts World Genting. With the rising
popularity and appreciation of hip-hop culture, we thought it’d be an opportune
moment to introduce a brand new hip-hop angled concept.”
“We’re
looking to redefine the clubbing experience yet again and I believe we’ve
achieved that at Empire by Zouk,” said Joseph Ryan, Project Director of Zouk
Genting. “When we started creating the space, we wanted a place that visitors
would feel as if they have stepped into an alternate universe. We’ve paid
attention to each detail and worked with experts in their own field in terms of
lighting, the sound system and the art that is the focal point of the club to
create the best club in Malaysia.”
Spanning 5000 square feet inside Zouk Atrium of over 40,000 square feet, Empire features an urban blend of art, fashion and music. At 6000 feet above sea level at Resorts World Genting, Empire will be the new hip-hop central of Malaysia, bringing street beats and urban vibes. In true Zouk fashion of having separate areas to cater for different tastes, Empire will be dedicated to hip hop.
Empire will also be perfect for a private party for anyone looking to throw a blowout for up to 500 people with a bar and 20 tables. A 20 feet long LED screen takes centre stage to illuminate the club behind the DJ console which will host the best DJs in the world including guest DJs from Zouk Singapore. The club is a visual feast as it was created by the global leaders LEDs Control who have played a part in clubs worldwide.
The walls also features an artwork like European Art Gallery with a funky modern twist. Curated by Singaporean art consultants The Artling, the artwork was actually exclusively created for the space at Empire by Malaysian artist Umibaizurah Mahir Ismail who has had her works collected by various institutions and private collectors including the National Art Gallery Malaysia and the Asia Arts Network in Seoul, South Korea. Using her distinct style of collage and mixed media, Ismail created a set of five works which has playful tongue-in-cheek narratives by juxtaposing the old and the new with notions of satire thrown into the mix.
More artwork is extended to the restroom with two pieces by Najzil Layin from Indonesia who created two pieces that incorporated the spirited characteristics of the club with a playful nod to Banksy’s ‘Rage, The Flower Thrower’.
Whilst food is not always the focus at clubs, Zouk Genting is looking to change that. “With the upcoming launch of Fuhu, we are looking to continue building our F&B portfolio,” shared Chef Steven Chou, Culinary Director of Zouk Group. The end goal is to contribute to building Zouk’s establishments as the ultimate hotspot for wine, dine and play.
If one club is not enough, keep the party going all night long by heading to the main club Zouk, opening 31st December 2018 with a special New Year’s Eve party. DJ Che Molly from one of Zouk Singapore’s repertoire of resident DJs will be on hand to usher in 2019. Chosen to be the club’s first female resident for her versatility and adaptability, Che’Molly is well versed in multiple genres of dance music ranging from commercial EDM, to her personal favourite, the underground sounds of House and Techno. Entry is RM50 including one drink.
Adjacent
to the clubs is RedTail by Zouk, a
social gaming lounge decked out in eclectic art that is perfect as a
pre-drinking spot with a huge variety of games such as Giant Beer Pong, Giant
Jenga, fusball and even electronic games machines. We have had a fun time at RedTail before we entered into Empire. RedTail food is great too!
If
you’re a keen songbird looking to blow off some steam with friends, RedTail
karaoke is the place for you with six rooms adorned with fun mascots such as Steve the drum-playing gorilla, Eddy the
saxophone-playing panda and Joe the break dancing flamingo. Visitors can
expect fresh new experiences with different themes across Reggae, K-pop, EDM,
Rock and the Classics to explore.
Here
are some of the photos we have taken during our exploration at Empire by Zouk! It was really a
memorable experience and I really think it will be a suitable place for all
lovers of hip hop, fashion and to anyone who simply loves to party.
Empire
by Zouk will be open from 11.00pm to 3.00am and is located at the Zouk Atrium,
Level G of SkyAvenue, Resorts World Genting. For more information, call +603
2718 1118 or visit www.rwgenting.com
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Published by WLJack.
